Are you a talented, up-and-coming fashion designer? Do you have a line of women’s clothing, accessories, shoes or jewelry? Would you be interested in selling your unique designs at SINGER22? Do you want your fashion line to gain global exposure? If you answered YES to the questions above, we highly encourage you to participate in the first ever New Designer Day. More importantly, what is New Designer Day?

Let’s start by saying SINGER22 has a well-known and respected reputation for projecting a brand’s future success. Being the first online platform to sell multiple brands like Current/Elliott, J Brand, RUNWAYDREAMZ and Blu Moon that have later gained widespread popularity and achievements in the fashion industry. We hope to continue to act as a vehicle for the growth of prospective designers and that’s where you come in!

Singer 22 is currently looking for designers who are ready, willing and able to work for them! This will be the ultimate place to gain exposure on the global stage. All they need from you is to complete the information on the Registration Form. If available, please upload a look book or product shots and a price sheet.

The first live Designer Day will be held in New York City on Wednesday, June 19th 2013 with a panel of judges including SINGER22′s CEO and Founder Jon Singer. Reminder: this event is by invitation only. Submissions for New Designer Day will be accepted until Sunday, June 9th at 5pm EST. Event invitations will be sent to prospective designers on Tuesday, June 11th 2013.

For more information regarding New Designer Day, please email: newdesigners@SINGER22.com

We encourage all upcoming designers to participate.  With fashion being such a hot genre for reality TV you never know where this could lead.  Best of luck!!

The Future of Fashion will be revealed in two viewing formats – live on the runway and live on the web– when the Fashion Institute of Technology (FIT) holds its highly anticipated annual graduating students runway show on Wednesday, May 1, 2013, at 6:30 pm at FIT.

While admittance to the runway show is by invitation only, FIT has established an alternative way for the world to see the action on the catwalk. The Future of Fashion will be streamed live on the web at 6:30 pm EDT at The Future of Fashion official website, fitnyc.edu/futureoffashion.

Among those expected in the front row at the 6:30 pm show are Rag + Bone’s Marcus Wainwright and David Neville, couture designer Amsale Aberra, knitwear artist Lars Andersson, sustainability designer Sylvia Heisel, and other notable designers.

The internationally renowned Fashion Design program at the Fashion Institute of Technology (FIT) was established in 1944, the year the college was founded. The program’s close ties to industry help ensure that the curriculum continually evolves, immersing students in current real-world practice. The program provides both an essential foundation for creating apparel and advanced study in specialized areas. Students intern with leading designers and design houses, and have the opportunity to study abroad in FIT’s programs in Florence and Milan. Notable alumni include Calvin Klein, Michael Kors, Nanette Lepore, Amsale Aberra, Reem Acra, Nina Garcia, Francisco Costa, Brian Atwood, Ralph Rucci, Michelle Smith, Andrew Fezza, Dennis Basso, Norma Kamali, John Bartlett, Stephen Burrows, Jhane Barnes, Miranda Morrison, Kari Sigerson, and Rebecca Moses.

The students will show their designs from five categories which include Knitwear, Sportswear, Children’s Wear, Special Occasion and Intimate Apparel.  On the judges panel this year will be Kate Betts, Lilliana Vazquez, Alana Kelen, Colleen Sherin, Joe Zee and Blogger Bryan Grey-Yambao of BryanBoy.

Above is a preview of what to come.  This year for the first time 140 students presented their work to the panel of judges last week and they were quite impressed by what they saw.

For more information about the judges, mentors and students visit the Future of Fashion at FIT.

Photo: FIT

Calling all Fashion Designers….  Do you have what it takes to win the next season of Project Runway on Lifetime TV?

Project Runway season 12 is now casting! Have what it takes to show your stuff at New York fashion week? This is your chance to show everyone.

The minimum age to apply for the show is 21.

For more details, information, and to apply, please fill out the application (Download) and follow all directions that are on it.

The deadline for us to receive applications is April 8th, 2013.

That said, our invite only casting calls begin very soon after the deadline. Getting your submission in as soon as possible guarantees that you can be invited to the call that is geographically closest to you. Please don’t wait until the last minute – fill out the application and get us all of your info immediately!

Questions? Send your e-mails to prcasting@bunim-murray.com.

All applications should be sent, overnight, to:
Project Runway Casting
Bunim-Murray Productions
6007 Sepulveda Blvd.
Van Nuys, CA 9141

If you apply please let us know by leaving a comment.  Best of luck.

Fashion designers whose businesses are based in one of New York City’s five boroughs and have been open for at least one year are eligible to apply for a free program to be held at the Fashion Institute of Technology (FIT) that will teach them the skills needed to successfully run a fashion label. Up to 35 applicants will be accepted to the Second Annual Design Entrepreneurs NYC program—an intensive, classroom-style “mini-MBA” program.

Applications are due no later than March 31, 2013. The application form is available online at www.designentrepreneursnyc.com.

Classes will again be taught by FIT faculty and other industry professionals and will focus on fashion business marketing, operations, and financial management. The program will culminate with each participant writing and refining a business plan with the help of industry experts. Participants who successfully complete the program will have the opportunity to present their plans to and receive feedback from a panel of influential fashion leaders.

The program will kick off with an orientation on May 30, 2013, followed by three intensive weekends of instruction on Saturdays and Sundays, June 1-16, 2013. Between June and September, participants will formalize their business plans with the assistance of instructors, ending the program with a live presentation of their business plans to a panel of industry leaders.

Additionally, Design Entrepreneurs NYC participants will have free access to a number of FIT programs, including workshops, personal tours of The Museum at FIT, and lectures by iconic fashion figures.

Jeanette Nostra, president of G-III Apparel Group, will serve as FIT’s industry liaison for the program. Drawing on her wide-ranging experience, Ms. Nostra will serve as a mentor to the program’s students, reviewing the curriculum, bringing in guest speakers, and hosting program events.

FIT was selected for the second year by the New York City Economic Development Corporation to manage and implement Design Entrepreneurs NYC, one of six initiatives that resulted from Mayor Michael Bloomberg’s Fashion.NYC.2020 plan. Fashion.NYC.2020 is designed to sustain and grow the $55 billion fashion industry in New York.

About New York City Economic Development Corporation
New York City Economic Development Corporation is the city’s primary vehicle for promoting economic growth in each of the five boroughs. NYCEDC’s mission is to stimulate growth through expansion and redevelopment programs that encourage investment, generate prosperity, and strengthen the city’s competitive position. NYCEDC serves as an advocate to the business community by building relationships with companies that allow them to take advantage of New York City’s many opportunities. Find us on Facebook to learn more about NYCEDC projects and initiatives.

It’s back…. Project Runway is returning for another season to Lifetime TV.  But this time there will be a catch. This is not just Project Runway but Season 11 returns with the all new Teams Edition.

As you know a team is only as strong as its weakest link…but only ONE Project Runway designer can be the winner, so who will play nice and who won’t this season? As 16 talented designers from across the country arrive to The Big Apple, they will have to prove they can create, construct and collaborate their way to Fashion Week for Project Runway Season 11 -Teams Edition, premiering Thursday,January 24, at 9pm on Lifetime. In the premiere episode, the designers will use New York as their inspiration to create their garments but discover working in teams for the entire season will challenge their patience and creativity. The designers will have to watch their backs while keeping their eyes on the prize as they work together to impress Heidi Klum, Tim Gunn, Marie Claire’s Fashion Director Nina Garcia and featured judge award-winning fashion designer Zac Posen and guest judge, Season 4 Project Runway winner Christian Siriano.

“Project Runway’s” 11th Season also features guest judges from the world of film, television and music including the legendary Bette Midler, Oscar® winner Susan Sarandon, country music sensation and Grammy® Award winner Miranda Lambert, Grammy-winning singer songwriter John Legend, red-carpet fashion experts Joan and Melissa Rivers, Emmy Rossum, Kristin Davis, Jordana Brewster and designers Rachel Roy, Tracy Reese, and Chris Benz.

The Project Runway, Season 11 designers are:

Amanda Valentine, 31 – Hometown: Lincoln, NE; Resides in Nashville, TN

Benjamin Mach, 35 – Hometown: Sydney, Australia; Resides in London, England

Cindy Marlatt, 59 – Hometown: Kent, WA; Resides in Kent, WA

Daniel Esquivel, 48 – Hometown: Austin, TX; Resides in Austin, TX

Emily Pollard, 24 – Hometown: Richfield, OH; Resides in Falls Church, VA

James Martinez, 29 – Hometown: Dallas, TX; Resides in Dallas, TX

Joseph Aaron Segal, 30 – Hometown: Framingham, MA; Resides in Providence, RI

Katelyn Pankoke, 23 – Hometown: Parkland, FL; Resides in Chicago, IL

Layana Aguilar, 28 – Hometown: Valadares, Brazil; Resides in New York, NY

Mat Arthur, 30 – Hometown: Hammond, LA; Resides in New Orleans, LA

Michelle Lesniak Franklin, 34 – Hometown: Portland, OR; Resides in Portland, OR

Patricia Michaels, 46 – Hometown: Taos, NM; Resides in Taos, NM

Richard Hallmarq, 40 – Hometown: Sacramento, CA; Resides in Sacramento, CA

Samantha Black, 28 – Hometown: Bronx, NY/ Fairfield, CT; Resides in Brooklyn, NY

Stanley Hudson, 45- Hometown: Pomona, CA; Resides in West Hollywood, CA

Tu Nakchat, 26 – Hometown: Chacheangsao, Thailand; Resides in Springfield, VA

Are you a fan who can rattle off the names of the winners for all previous 10 seasons? Fans can prove they’ve been paying attention by playing along each week with the brand new “Project Runway Runway Recall” on mylifetime.com. Twitter users can login to their accounts and follow @ProjectRunway to play along each week and attempt to correctly identify three details from the latest episode. Every board played is an entry into a weekly sweepstakes for a prize of $1,000 and every winning board is an entry to win a grand prize of $10,000. Fans will be able to play up to ten times each week. Viewers will also be able to watch full episodes, clips, movies and more of their shows with the new Lifetime app for iPad.

This season’s victorious designer will receive $100,000 from L’Oréal Paris to start his/her own apparel line in addition to a fashion spread in Marie Claire magazine, a 2013 Lexus GS 350, a $50,000 technology suite by HP and Intel to create his/her own vision and run his/her business and the opportunity to design and sell an exclusive collection at Lord & Taylor.

The model paired with the winner of Project Runway will also appear in the designer’s Marie Claire editorial feature and receive $25,000 from L’Oréal Paris EverStyle.

Will you be tuning in on January 24th to catch all the drama and play along?

Photo: Lifetime TV

Pop Sensation and Grammy Winning singing sensation Rihanna is set to launch her first reality TV show.  Styled to Rock will air on the Style Network and will be the first show of it’s type where music meets fashion.  Rihanna, long considered a risk taker and a fashion icon, will be the Executive Producer.

Set to premiere on the Style Network in 2013 the hourlong 10-episode series gives 12 up-and-coming designers the opportunity of a lifetime: to create unique fashion pieces for A-list celebrities. The stakes will be high as these driven artists vie for the title of America’s next trendsetting designer.

“Rihanna is a trailblazer, a trendsetter and the epitome of style. She has a powerful and unique point-of-view that transcends every aspect of pop culture, including fashion, and is a leading creative force,” said Salaam Coleman Smith, President, Style Media. “On the heels of our successful network rebrand, Styled to Rock and Style’s new partnership with Rihanna will reinvent the fashion competition genre, fueling our viewers’ insatiable appetite for all things style.”

Do you have what it takes to design for some of the biggest names in entertainment?  If so, Rihanna is inviting innovative designers who believe they represent the future of fashion to apply online at styledtorockcasting.com to be considered for the new competition series.

“Fashion has always played an integral part in my life and career,” said Rihanna. “I am so excited to partner with Style Network and share my creative insight with these 12 designers and give them this opportunity to showcase their work.”

The competition launches with a nationwide search for cutting-edge designers looking to take their craft to the next level. Rihanna will personally select the 12 designers who will compete for the coveted opportunity to dress some of the biggest names in entertainment. To help the designers reach their ultimate artistic potential, Rihanna will enlist the guidance of three top experts from the fashion industry to serve as mentors. Each week, challenges will push the designers to their creative limits when they are tasked with styling a star, and that celebrity guest will determine which designer best achieves their vision—and advances to the next week of competition. Faced with the threat of elimination, the remaining designers must meet with the mentors to discuss where they fell short and ultimately who will be sent home. In the end, one designer will be named the winner of Styled to Rock.

Stay in tune with Styled to Rock through Twitter updates via @StyleNetwork and on the Style’s Facebook page.

Any questions please contact: StyledCasting@shedmediaus.com

Photo: Style Network

Best of luck!!!  If you apply, please let us know by leaving a comment below.

In 2010, when fashion marketer Laura Adamson was managing a pop-up store in New York City for independent designers, the concept of developing a website was the last thing on her mind. . .until she saw firsthand how these temp shops left so many talented people in the cold, in search of another venue to display their wares. Fast forward to June 2011, the successful launch of the website StyleOutsideTheBox.com was a dream come true, not only for Laura who always wanted to run her own business, but for the growing roster of over 400 independent clothing, jewelry, toy and home decor designers who now have a place to call home. New this year is a Body & Bath category for artisan soaps, lotions and creams.

StyleOutsideTheBox.Com Founder and CEO Laura Adamson is always on the go searching for the newest trends from independent designers across the globe. Laura sees SOTB as a two way street. “Our shoppers win because every designer and product is carefully selected for quality, style, and most importantly originality,” she explains. “We have strict standards where the emphasis is on exclusivity and one-of-a-kind, as well as exceptional customer satisfaction and service. And our designers win because they’re given their own fully maintained storefront within the website – so they can focus on their own creativity and leave the marketing and promotion to us.”

Adamson was one of the lucky ones because she landed a job at a New York fashion company fresh out of Penn State University, starting out as an Analytics Executive. When the economy turned, the company tried a new approach to selling products, thrusting Laura into the turbulent world of pop-up shops that take up vacant retail space in metro markets and have, at best, very short lifespans. For Laura it was an eye-opener, going from a company that mass produced all of its products to working with unique, individual, young designers who had a difficult time making a decent living doing what they do best, and often saw their work ripped off by other designers or mass marketers. “It was my job as a pop-up shop manager to find new talent. During the holiday season I literally walked every outdoor market in the city, watching designers stand in the cold and rain trying to sell their products. It was easy to see why every designer I approached wanted to be part of our pop-ups.”

It didn’t take long for Laura to visualize SOTB – a virtual pop-up where designers could still maintain their own shops (and personally fulfill each and every order), and not get concerned with all of the effort that goes into physically attending the shows and making the sale. That way a shopper can purchase a blouse from a designer in London, a piece of jewelry from an emerging American designer, and a handbag handmade in Massachusetts, all at the same time on the same website.

Laura’s other source of inspiration were the shoppers, themselves. “In spite of all those swollen ankles from walking the outdoor markets, at the end of the day it made me happy to see customers swoon over those wonderful, one-of-a-kind products. It was time to create a new way to bring these two forces together.”

How is another matter. To set SOTB apart from a burgeoning shop-sites crowd, Adamson devised a style council so every designer and their products go through a jury process. “We always choose quality over quantity,” Laura explains, “and every one of our categories – Home/Decor, Women, Men, Jewelry, Baby/Child, Body&Bath and Gifts – has a strict number of allotments. The goal, always, is to give our customers the best in quality, value and originality, and the guarantee they are shopping among one-of-a-kind quality products.”

Designers who accept SOTB’s invitation are then given their own storefront that is built around their own preferences and products, plus the luxury of having a web tech team at their fingertips 24/7 to update and maintain. They are showcased on SOTB’s homepage, newsletter and social media forms including Facebook, Twitter and Tumbir. In addition, customers can communicate with the designers via the website, to ask questions or request something custom-made.

Once an order goes through the website’s checkout, the designer is notified and they directly e-mail the customer that the order is being processed. Domestic orders (excluding custom) are shipped within 5-7 business days – international orders within 7-10 days.

If you are an independent designer looking to showcase your apparel, accessories or gifts fill out the Designer Submission Form and contact Style Outside The Box.

Please use the Comments to leave us the URL of your storefront!!!

For more than 40 years, Henri Bendel has opened its doors to new and emerging talent from around the world. Open See® has launched the careers of countless young creators, including Todd Oldham, Anna Sui, James Purcell, Pamela Dennis, Colette Malouf, and many more. Held twice a year at Bendel’s Fifth Avenue flagship, admission is open and on a first-come-first-seen basis.

Join the excitement at the next Open See® on October 19, 2012 at 712 Fifth Avenue, New York, NY, 10019. Please be in line prior to 12pm in order to be seen. Our buyers will be viewing product for the Spring season in the following categories:

• Cosmetics
• Skincare
• Fragrance
• Gifts
• Accessories (including but not limited to jewelry, handbags & small leather goods, belts, cold weather accessories, hats, & hair accessories)

Please note that Henri Bendel does not carry nor will our buyers be reviewing men’s or women’s apparel or shoes.

Email customercare@henribendel.com with any questions.

If you go please share your experience with us in the comments section and best of luck designers!!

One of the top emerging designer collective showcases during New York fashion week, EMERGE! A Fashion Runway Show recently showcased the Spring 2013 Collections of an elite group of emerging designers from across the world. This season’s designer collective has already been called ‘one of the best designer seasons’ in Emerge! history.

Now in its 4^th season, EMERGE! A Fashion Runway Show is produced by D. Williams Public Relations Group and has been consistent in providing a national platform for emerging designers to showcase their work. Hundreds of designer submissions are reviewed by a committee which selects (6) of the top designers to showcase during the fashion show.

Held at the historic Broad Street Ballroom (41 Broad Street –NYC) – Emerge! hosted an invitation-only event of over 400 guests which consisted of celebrities, fashion insiders, media, retail buyers and tastemakers who came to see the newest trends and hottest newest designers. Guests were treated to a flourishing array of fashions which hit the runway consisting of fresh silhouettes from all over the world.

Emerge! elite group of designers who showcased their Spring 2013 collections included:

Actress India de Beaufort, Ballyhoo (www.Indiadebeaufort.com)

India de Beaufort is currently a series regular on ABC Family’s “Jane By Design.” She plays ‘India Jourdain’ a lead designer at a high-end fashion label. During her stint on the fashion based show, India designed and made a collection of four pieces for her character, one of which was featured on the ABC Family series. India landed her first series at the age of 15, in the BAFTA nominated “The Basil Brush Show” for the BBC. Although India’s main profession is theatrical, her formal education was in fashion at Esher College, Surrey, UK. Showing talent for art and design at a young age, India has been watched closely and mentored by world renowned Tony Award winning set and costume designer, Tim Goodchild. ‘Ballyhoo’ is inspired by her love of all things period, all things Parisian and her cherished and ever-growing collection of Vintage and Antique clothing. Notable acting credits include; “Run, Fatboy, Run” – directed by David Schwimmer, the lead female role in Comedy Central’s “Krod Mandoon and the Flaming Sword of Fire” and a recurring role on the CW’s “One Tree Hill” among others.

Franklin Rowe, Franklin Rowe International 

Bronx-born Franklin Rowe attended the LaGuardia high school of music and arts with notable graduates as Dianne Carroll, Billy Dee Williams, Kurtis Blow and Nate Adderly. Shortly after his graduation from high school he was awarded a full scholarship to NYC Park Avenue prestigious Traphagen School of Design, founded in the 1920s by Ethel Traphagen, a designer credited for introducing shorts and pants to American Women’s Fashion. Franklin took the lead in black fashion design by combining the rich vibrant African American history with Euro-elegant sensibilities by illustrating the combined influences it’s hadsince the dawn of time through the present with a cool and chic offering, bursting with subtle shadings of color to bright combinations in chiffon and silks as well as a knock out collection of intricately designed leathers made bold yet ready to wear. Franklin has a long list of celebrityclientele as well as major corporate executives. His unique gift and expertise in design is in arguably a chance to visit fashion legacy as it moves forward.

Taneasha Prunty, Gidi Designs (www.Gidionline.com)

Taneasha started designing at a young age after watching her mother as a seamstress growing up. Taneasha created Gidi’s Designs, Gidi’s vision is to create looks that walk the fine line between classic sophistication and modernism while still implementing an element of surprise. Rather than entertaining the latest fads or trends Gidi focuses more on a lasting signature look. When wearing any of Gidi’s designs the unique individuality that is expected when buying an eveningwear garment is maintained while offering timeless class.

Berny Martin, Catou Designs (www.Catouwear.com)

Founded by designer Berny Martin, Catou is a retail clothing design and manufacturing company. The business was established in an effort to provide innovation, creativity, vision and artistic elegance through fashion. Catou, designs and manufactures business clothing for those who desire a look that is clean and chic. Catou’s line of business wear for men and women has incorporated the participation and management of various fashion shows and high-profile events. Edgy and elegant, flirty and sophisticated, Catou clothing makes a statement.

Natasha Lazarovic, Temna Fialka (www.temnafialka.com)

Temna Fialka’s Spring 2013……inspired by “Spirit Dolls and Slavic Dreams.” Spirit Dolls were a form of education in which a culture could express and maintain traditional spiritual and customary beliefs specific to their community. Temna Fialka specifically focuses on Slavic Spirit Dolls and their relevant journey through religious and political evolutions. Materials used in this collection consist of recycled fur, satin, chiffon, silk, leather, rivits, beads, flowers and Brazilian cowhide. Temna Fialka is an accomplished couture and costume designer based out of Western Canada. Best known for her Slavic cultural stance and ethical position regarding the education of recycled fur and animal bi-products.

Arefeh Mansouri, Arefeh Fashion (www.arefehfashion.com)

Arefeh Mansouri’s career began in Montreal, Canada, born in Tehran, Iran she immigrated to Canada at 16 years of age. During her early years, Mansouri displayed great interest and aptitude in painting, already an accomplished painter, she soon realized where her true passions lie. This led her to a career in Fashion and Costume Design. She began her studies of Fashion at Montreal’s LaSalle College. Subsequently, she launched a women’s sportswear line until she was offered a position in Milan, Italy as head designer for an Italian clothing Firm. In 2007 she relaunched her line in the United States with a specific focus on Couture Wedding and Evening wear. In addition, she began pursuing her passion for costume design. Her designs are featured in major Hollywood productions. Arefeh Mansouri is a member of Academy of Television Arts & Sciences as a Costume Designer.

Emerge! is created and produced by D. Williams PR Group. Hair provided by Paul Mitchell Schools and  make up provided by Lamik Cosmetics.  The fashion show backstage logistics coordinated by Aaron Handy and Iran ‘Bang’ Paylor, of Models Inc.  Flowers and production design by Adam Leffel Production with florals and set being designed by Polpat Klongkhayan.

WATCH THE VIDEO OF THE  SHOW:

Fresh Faces in Fashion is the largest showcase for emerging fashion designers on the continent. The annual shows feature the best emerging fashion designers who have been working under their own label for the past 1 to 5 years. The Fresh Faces in Fashion program is designed to discover new design talent and give them their first exposure to members of the International press, the design community, potential buyers and investors, and an enthusiastic audience of young, art-loving attendees.

GenArt’s Fashion Program alumni designers include Rodarte, Zac Posen, Phillip Lim, Ohne Titel, Peter Som, Geren Ford, Dannijo, Rebecca Taylor, Raquel Allegra, Vena Cava, Dieppa Restrepo, Geren Ford, Maryam Nassir Zadeh, Rodebjer, All Saints and countless others.

“Fresh Faces is different this season because our designers are a bit more established than in previous years,” said Aurora James, curator of Fresh Faces in Fashion. “We’re really trying to take designers who were well known in their own markets and give them a bigger platform — one of the biggest platforms in the world, New York Fashion Week.”

Amanda Lew Kee

Amanda Lew Kee began working towards her goal of lifestyle-curation while studying at Toronto’s Ryerson University School of Fashion, with the inception of her brand in her third year at the age of 19. Over the next few years she developed her design philosophy and received her BofDesign. In 2010, she was invited by the Fashion Design Council of Canada to debut at Toronto’s World Mastercard Fashion Week.

Lew Kee works closely with the entertainment industry, designing signature looks for HBO’s True Blood, and custom pieces for Shenae Grimes, Deadmaus, and Miss Piggy. Amanda Lew Kee’s design of versatile ease, progressive material combination, and throw-on-and-go aesthetic offers a unique experience to the modern metropolitan woman.

http://www.amandalewkee.com

https://www.facebook.com/amandalewkee

Come For Breakfast

Comeforbreakfast is an independent label created in 2009 by Antonio Romano and Francesco Alagna. The creative duo got together to express their mutual skills in a contemporary fashion project with a crossover philosophy and high design content.

Romano is the fashion designer, graduated at Polimoda in Florence, giving the brand its true spirit and creating the original prints that, since the beginning, profoundly defined the main features of the brand.

Alagna, on the other hand, after a degree in Industrial Design and a Master in Fashion Buying at Marangoni in Milan, started collaborating with prime international companies to get the needed skills to develop the brand on a commercial level.

From the debut collection, the design of each garment has steadily evolved until growing into a full total look: printed topwear with original patterns – a Comeforbreakfast signature item – was followed by fleece, pants and streamiline dresses. The actual collection is also consistent in knitwear, outwear and accessories.

Comeforbreakfast aesthetic codes translate into a minimalist and apparently simple mood: in every item the research is tireless, aimed to reach a contemporary modern fit, through a delicate balance among fabrics, shapes and details into a new concept of Made in Italy.

http://www.comeforbreakfast.it/home.html

https://www.facebook.com/comeforbreakfast

Chloe Come Parris

http://chloecommeparris.com

https://www.facebook.com/pages/Chloé-comme-Parris/154708567915504

Anne Sofie Madsen

Born and raised in Denmark, Anne Sofie Madsen studied at the Royal Danish Academy of Fine Arts School of Design.

Anne Sofie Madsen trained under John Galliano for Dior in Paris and worked for acclaimed trend forecasters Peclers, before moving to London to work for Alexander McQueen as Junior Designer.

With an impressive resume Anne Sofie Madsen debuted with her couture-inspired collection during London Fashion Week in 2010, announced by the Vauxhall Fashion Scout as a new rising talent.

http://www.annesofiemadsen.com

https://www.facebook.com/ASM.AnneSofieMadsen

Gretchen Jones

Although Gretchen Jones now calls Brooklyn, New York home, she has never lost touch with her rural, Western roots.  At her collections core is a respect for nature and a social and environmental consciousness.  Through her work she maintains a connection with the rustic and artisanal, by working primarily with natural materials, such as leather, silk, wool, linen, bamboo, and organic cotton. The collection is entirely produced domestically, and aligned with the Save the Garment Center, a New York City based organization that supports local craftspeople and ethical business practices. Jones focuses on the symbiotic relationships between fashion, art, music, literature, architecture and nature, while the American South West touches and colors all her work. Her collections infuse an earthy Americana with a lingering 1970’s romanticism through subtle color and print combinations and silhouettes.

http://www.gretchenjonesnyc.com/pages/collections

https://www.facebook.com/GretchenJonesNYC

http://gretchenjonesnyc.tumblr.com

A-Morir

A-Morir, the hand embellished eyewear line created by designer Kerin Rose Weinberg, has become a much publicized favorite among fashion’s biggest trendsetters. Drawing inspiration from her time spent studying classical music as a child combined with her lifelong love of rock and roll she sets herself apart with her rebellious designs executed with an impeccably refined craftsmanship.

A-Morir has been commissioned and loved most notably by Rihanna, Lady GaGa, Beyonce’, Katy Perry, Grace Jones, Debbie Harry, Nicki Minaj, Will.I.Am, Snoop Dogg, Fergie, Estelle, Solange and Mariah Carey.  A-Morir’s Spring/Summer 12 collection was recognized as a ‘New Talent’ by Vogue Italia and honored in their SS2012 showcase. Nina Garcia and Anna Dello Russo have both been spotted in A-Morir, pieces have been worn by fashion supserstars Karlie Kloss, Carmen Cass, Crystal Renn, and Andre Pejic and have photographed in countless Vogue editorials.

http://a-morir.com

https://www.facebook.com/amorireyewear

http://a-morir.tumblr.com

Katungulu Mwendwa

Katungulu Mwendwa is a young, enthusiastic, upcoming fashion designer born and raised in Nairobi, Kenya. Taking fashion as wearable art, her passion for design enables her to incorporate other art forms that she loves, such as music, writing, handcrafts, and drawing in the development of garments. Ultimately, her deep seated inspiration comes from those traditional cultures, both in Kenya as well the rest of Africa, that are barely touched by modernity. She combines these experiences and inspiration to create an unusual mix that is new and exciting.

Katungulu Mwendwa is aware that Kenya as well as other African cities rapid economic development may lead to the death of its traditional cultures. By referencing these cultures in contemporised designs while promoting her collections as extensions of these cultures, she hopes to popularise and create more awareness of them to safeguard their longevity.

The theme for both her past 2012 A/W and current S/S collection is inspired by the Tuareg (Indigo People), set in a fantasized concept of Northern Africa in the distant future of a post apocalyptic world. The setting for the collection provides a time period when the world would be undergoing recovery. It is a chance for humanity to re-examine the past and opt to do things differently and make things right.

http://www.katungulumwendwa.com

https://www.facebook.com/mwendwakatungulu

We wish all the designers the best of luck and await the photos from the runway.

Photos: GenArt